One thing is clear that estimating the cost of election in a
country like INDIA
is not as easy as it seems. It is among the most controversial topics and is
more like an informed guess-work. Available data points that the cost of
winning election is not cheap... Any campaign is a joint work of party and
person and is financed publicly and privately, both.The Government of INDIA on February 17th passed the proposal
of Election Commission to increase election spending limit to a minimum of Rs
54 lakh for northeastern states from Rs 22 lakhs and a maximum of Rs 70 lakh
from Rs 40 lakh for bigger states in Lok-Sabha elections. The commission has
also planned to increase the limit of expenditure in Assembly elections to a
minimum of Rs 20 lakh in northeastern states to a maximum of Rs 28 lakh. The
method used by the commission to increase expenditure in assembly and
parliamentary elections is a multiple of 1.75 of the previous expenditure. The
increase in expenditure limit was the result of a strong voice by political-parties
during an election commission meeting. The political-parties said that the
previous limit was too small compared with inflation and high prices. Indian
political parties are likely to spend around $ 5 billion (Rs 30, 500 Crore) in
the coming elections which is only second to the expenditure incurred during
the US’
presidential elections, $ 7 billion (Rs 42, 700 Crore). It is much money to
give the sluggish Indian economy a boost in terms of economic-growth which is
experiencing a worst slump since 1980s. According to the Center For Media
Studies, the Indian election operations are expected to spend around Rs 300
billion which is three-times of the expenditure done in national polls in 2009.
Political funding in INDIA is not
transparent and the sources of funding are hard to find. Spending in elections
benefits a whole range of businesses from advertisers to liquor companies.
Indian advertising companies are going to see a rise of $ 800 million (Rs 4,
900Crore) in the upcoming Lok-Sabha election.
Most Indians view Indian-Politics as a corrupt
‘money-game’ and think of Western Politics as much transparent and clean but
that thinking got challenged when we compare election spending of the US and
INDIA. Massive sum of money is spent in the US in elections. We should not
think that political pressure on businesses for funds is limited to INDIA, only.
However, corruption on the global-level is not the answer for corruption in
Indian politics. It is still possible to have a cleaner politics despite high
election spending and the US
is a good example. In the US
politicians reveal who is giving money to who, money given is white money and
is open to examination. But in INDIA
it is just the opposite which is true, black money and no revelation. In the US people finance the candidate who is voicing
their concerns about rules and taxes which seems people’s choice but in INDIA people
donate money to those who help them avoid rules and taxes. In the US the sum of
contribution by people is limited to $1, 000 and the state provides an equal
sum to the candidate. In INDIA
there is no limit for funding and there is no account of who has given the
money. According to the US’
Supreme-Court, democracy is not threatened by electoral fundings by various influence groups
and lobbies. It said that fundamental right of free expression entails the
right to incur any sum by a person on a campaign for a cause.
Analysts say that election spending is more
efficient as far as it reaching to the poorest is concerned. It instantly
reaches to the population directly without any transmission channel which takes
less time to find way in the market. This year we are going to see a
substantial increase in election spending compared to 2009 when spending was
1.75 times less. Moreover, experts say that a lot of funding to the electoral
parties and candidates is going in cash which makes it impossible to estimate
the actual money spent in the elections. According to experts no previous
elections can match the spending in elections in 2014. It is coming at a time
when the economic growth in INDIA
in sagging and the industry is experiencing low demand, both domestically and
internationally. Many sectors of the economy form advertising to liquor are
poised to see a surge in spending. The election spending this year will give a
0.2-0.3% increase in economic-growth. The actual election spending will only be
a small part of the sum people are talking about. This year the actual spending will be greater than the amount people are talking. Taking a similar number of
candidates in 2009 and multiplying it with the spending ceiling by each
candidate, Rs 70 Lakh, in 2014 in most states, the total expenditure comes
around Rs 560 Crore and the government spending on election is around 1, 000
Crore. But, according to N Bhaskara Rao, a large portion of election spending
is funded by unaccounted money…